Diploma in Retail Management

Last Updated on July 30, 2023 by Vishnu Nambiar

Hi readers! In this post, we will deal with a Diploma course related to the field of retail management. Here, we will have an in-depth analysis of Diploma in Retail Management course.

This course is well known by the short name – DRM. It is a job oriented Diploma certificate program. You may also check – exhaustive list of courses after 12th class.


In this post, you will find all the important details that you need to know about Diploma in Retail Management course. Here, I’ve covered the following details – duration, eligibility criteria, colleges, fees, admission process, scope, career prospects and admission process.


Colleges, admission process, career prospects – all the important details have been covered in this post. 12th pass students will benefit from this post.


Here is a quick overview of Diploma in Retail Management course –

Name of the course Diploma in Retail Management
Type of course Diploma
Field Retail management
Duration 1 year
Eligibility Completed 12th standard (work experience may be required)


It is evident from the table that DRM is a Diploma certificate course. The course is one year long.


What is this course all about? What is it like to pursue this course? What is the course content like? Will I get a good job after completing this course? You will find answers to these questions in the next section. Here it is –


Diploma in Retail Management: An Introduction

It is a diploma certificate course. Students who have passed 12th standard are eligible to pursue this course.


On course completion, successful candidates will obtain a certificate of completion from relevant authorities/college/University. As the name suggests, this course revolves around the field of retail management and its allied areas.


What is retail management all about? What’s the scope and potential associated with this sector? You will find answers to these questions in the next section –


In simple terms, retailing deals with the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.


Retailing has been around the block for quite some time now. Retail markets, shops and door to door selling have been around the block for quite some time.


Retailers play an important role in bridging demand and supply gap of products and services. It is the final stage of distribution of a product or service (from manufacturing to reaching the customer in the end).


Retail management deals with the techniques, processes and methods that helps drive greater sales and customer satisfaction by gaining a better understanding of the consumers of goods and services produced by a company. It involves aspects such as – logistics, supply chain management, advertising, marketing, finance management, accounting, material management etc.


As I mentioned before, Diploma in Retail Management is a Diploma certificate course. 12th pass candidates may go for better academic programs such as – BBA in Retail Management or BMS course.


These (BBA and BMS) are Bachelor’s Degree course. Looking from academic Degree’s point of view, BBA and BMS programs are much more valued than Diploma program.


Apart from that, after completing BBA or BMS, graduates may go for PG programs such as – MBA or PG Diploma programs. Still, course duration is something that attracts candidates towards DRM course.


Diploma in Retail Management course is one year long. So, candidates looking to pursue a (relatively) short-term management education program will benefit from this post.


But DRM course won’t help you get a high-profile job though. This Diploma course can help you get an entry level job in retail management sector and other allied areas.


Come, let us take a closer look at the course details. In the next section, you will find the following details – duration, eligibility criteria, colleges, scope, fees and admission process.


Course details


Type of course

It is a Diploma certificate course.



The course duration is one year.


Eligibility criteria

Minimum educational qualification required to pursue this course is – completed 12th standard or equivalent qualification.



Here are some of the popular colleges offering this course in India –

  • GTU
  • GU
  • RKU
  • Saurashtra University


Admission process

Reputed institutes select deserving candidates through selection tests or interviews. Deserving candidates are selected on the basis of their performance in the test or interview. Some colleges are also known to carry out donation based and direct admission process.



Course fees depends upon factors such as – type of training institute, scholarship status of the candidate and course duration. Private colleges may charge anywhere between 20-50K INR per year for this course.


You may also check –

MBA in Retail

BBA in Retail



Here are some of the popular subjects present in the curriculum –

  • Logistics and supply chain management
  • Organizational behaviour
  • Communication skills
  • Computer application
  • Finance management
  • Marketing


Career prospects

After completing this course, you will be able to find an entry level job in retail outlets such as – shopping malls, super markets, other types of retail outlets etc. Other recruiters include – supply chain and logistics firms and E-Commerce firms.

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